SIGG + CO is a creative collective that can scale up or down with industry leading talent based on your brand’s specific needs. We believe every brand challenge, no matter how small, is best solved with a big idea.
Let us put a big idea to work for you.
ABOUT US
COPYWRITING
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CONTENT CREATION
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STRATEGY
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SOCIAL
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SITE
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BROADCAST
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BRANDING
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DIGITAL
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COPYWRITING | CONTENT CREATION | STRATEGY | SOCIAL | EMAIL | SITE | BROADCAST | BRANDING | DIGITAL |
Combined, our founders have over fifty years of experience creating compelling solutions for a diverse array of brands across broadcast, digital, social, print and out-of-home channels. They’ve worked for some of the world’s most esteemed agencies and renown corporations, such as Leo Burnett, Digitas, Ogilvy & Mather, Deloitte, General Motors and General Electric. Their award-winning work has been featured in AdAge, AdWeek, Forbes, CNN and PRWeek.
OUR TEAM
GABE
GUIDO
Creative Director
SARAH
INGRAM
Creative Director
KAYLIN
SCOTT
Strategy + Analytics
BETSY
BERENS
Account + PR
AREAS OF EXPERTISE
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• Brand Architecture
• Brand Positioning
• Innovation + Concept Development
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• Creative Direction
• Graphic Design
• Copywriting
• Scriptwriting
• Video + Post Production
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• Strategy Development
• Media Relations
• Communication Management
• Brand Management
• Strategic Partnerships + Joint Ventures
CASE STUDY 1
BERENS OLD FASHIONED BRANDY
OUR WORK
VIDEO COMING SOON
When comedian Charlie Berens needed to introduce his brandy to the world, we developed a brand that leveraged the same sort of Midwest humor that made Charlie famous. Then we developed a launch campaign across social and digital channels that took advantage of Charlie’s audience and made fans of Charlie, fans of Berens Old Fashioned Brandy.
CASE STUDY 2
GMC SUPERBOWL STUNT
GMC had just launched a brand new tailgate and wanted to generate some buzz during the week of Super Bowl. We didn’t have a big budget, but did have a big idea to take advantage of the cultural moment, call out the competition and get people talking about the GMC Sierra.
CASE STUDY 3
BUICK BIG LITTLE LIES
When Buick wanted to draw attention to the fact that Reese Witherspoon’s character drives a Buick Enclave on the HBO show, “Big Little Lies,” we created a series of digital videos that parody the look and feel of the HBO show. Only in our series, the characters aren’t discussing who committed a mysterious crime; they’re discussing the Buick Enclave.
We used the series to further our “That’s a Buick?” brand campaign. And we targeted super fans on twitter to meaningfully insert Buick into the Big Little Lies conversation.
CASE STUDY 4
GMC HUMMER EV LAUNCH
Is it possible to launch an SUV before it’s ever been built in the midst of a global pandemic? If you’re us, the answer is, “Yep. Absolutely.”
We worked with production and post production teams in London,
Los Angeles, New York and Chicago around the clock during the height of the first lockdown to virtually shoot, animate and edit a reveal film, trailers, digital videos and social content for the GMC HUMMER EV SUV.
The result? The most watched auto reveal in history.
And a 2022 Effie finalist.
Want to work with us?
Shoot us an email. We’d love to connect. No job’s too big and no job’s too small.